About

There is a north star. Most organizations can't see it yet — not because it isn't there, but because the noise is extraordinary. We're living through the loudest conversation in human history about a technology most people don't fully understand, moving faster than the wisdom required to govern it.

I started Orientation because the signals that will reshape how organizations work are arriving from outside the room — from the AI labs, the agentic frontier, the regulators, the capital markets — and the people running the systems that actually matter can't watch all of that and run the shop too.

So I watch the horizon. Each week I pull a handful of signals from a larger record I keep — the Signal Stack, a sourced and cross-validated registry of the developments reshaping how AI reaches the enterprise — and translate them into what they mean for the organization trying to absorb this transition rather than be absorbed by it.

What this is

Orientation is an instrument, not an argument.

It names what's happening and sources it. It doesn't sell a conclusion. The value is that it's comprehensive, current, and disinterested — a way to find your own signal inside the noise, not another voice telling you what to think.

The through-line across every issue is a single idea: the constraint on AI was never the technology. The gap that matters is between what AI can do and what organizations can actually absorb — and that gap has a structure. It's measurable. And the people closest to the real work are the ones positioned to cross it.

Who I am

I've spent thirty years in enterprise technology — most of it on IBM i, the platform that quietly runs the operational core of a large part of the world's commerce. I've been a practitioner and a CTO. I've built systems, modernized them, and watched wave after wave of enterprise technology arrive with the same promise and the same failure mode: the capability shows up, and the organization isn't ready to receive it.

AI is the latest wave. It's also the one that removes the last alibi — because at agentic speed, you can't hide organizational unreadiness anymore.

That's the thing I track. Not the hype, and not the doom. The gap in between, where the real decisions get made. The fuller argument behind all of it — the frameworks, the longer essays, the map I've been drawing for thirty years — lives at reggiebritt.ai.

How this works

Every issue is published here and on LinkedIn. The full signal record — every signal, sourced and cross-validated — is public, and you're welcome to browse it and draw your own conclusions.

If that's the kind of vantage you've been looking for, subscribe. If it isn't, the archive is open either way.

The north star exists. This is how you find it.

— Reggie Britt